In the end of the day it depends on the size of the website you are working with and how well known the brand is in the market. You can adapt some of the strategies listed above in the post on scale and it can have a highly positive impact on a web property, the property in question is a real content house so any thing is possible. What else do you suggest we should do I will advise you if it has been done already?
Great article, learned a lot from it! But I still really get it with the share trigger and right content. For instance, the influencers now care a lot about the new Koenigsegg Agera RS >> https://koenigsegg.com/blog/ (Car). I thought about an article like “10 things you need to know about the Koenigsegg Agera RS”. The only problem is that I don’t know which keywords I should use and how i can put in share triggers.
Another good thing to look at is domain authority and core page authority. If your site has had a few redesigns, moved URLs, or anything like that, it’s important to make sure that the domain authority has carried over. It’s also important to look at the page authorities of your core pages. If these are much lower than when they were before the organic traffic slide, there’s a good chance your redirects weren’t done properly, and the page authority isn’t being carried over through those new domains.
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I’m a bit confused with the Solo Ads method. Do you only have to give them your affiliate link? Is it necessary providing the ad seller a text or an already created email? I’m saying this because some seller seems to make the ad copy text for you. In Udimi you can even send only the URL link without including text. I’m not sure how this works. Thank you.
Alas, there’s no guarantees though. The additional ad assets won’t always show up, which may cause some challenges for advertisers who attempt to use every line in an ad to tell a cohesive story. For example, if an advertiser decides to move the main call to action to headline 3, it might not show and that could negatively affect CTRs. We recommend that advertisers opt into the new ETA improvements, but use them for ancillary details of their message.
Although optional, I highly recommend using these additional fields in your new expanded text ads. Not only does it reassure searchers that your ad will take them to a specific landing page relevant to their interests and boost your ad’s CTR and CVR. More importantly, though, including a top keyword in your display URL’s path, you make your ad more relevant to the keywords people are searching for and you can improve your ad’s quality score and consequently reduce your CPC.
To truly understand the results of your Solo Ad Campaign performance, it is good practice to have a tracking program. You can get detailed statistics on your traffic clicks, optin performance, track sales, engagement and life time value of a subscriber. Companies to choose from, but are not limited to include ClickMagick, Voluum, Clickmeter, LinkTrackr and many more. 
Google’s new expanded text ads automatically pull their domain for your display URL from your final URL, so advertisers no longer need to specify the domain in each and every ad they write moving forward, which should save a lot of meaningless work for SEMs. Advertisers can also optionally add up to 2 fifteen-character path fields to append to their display URL.

Thanks for the comment Slava good too see your team is on top of things and happy you liked the post. The website in the case listed was a client who has taken on an agency who was doing lower quality SEO work which was affecting the site such as the huge link network and a strategy which only revolved around mainly head terms. We saw no long tail integration from the old agency's strategy, so we were able to yield great results to begin with. The clients site has 100's of high quality articles which we were able to re optimize and update as noted. Further to this they had a large index of high quality pages to work from. Sure enough the points listed above were key elements to a far wider strategy which could be 100's of points. I just wanted to include some of the biggest wins and easy to implement points.  

Although optional, I highly recommend using these additional fields in your new expanded text ads. Not only does it reassure searchers that your ad will take them to a specific landing page relevant to their interests and boost your ad’s CTR and CVR. More importantly, though, including a top keyword in your display URL’s path, you make your ad more relevant to the keywords people are searching for and you can improve your ad’s quality score and consequently reduce your CPC.
DISCLAIMER: I CANNOT determine the results you will receive from your Traffic. It is up to you to have a high converting offer and sales funnel. You should know how well your squeeze page converts. However, I guarantee that you will receive all the traffic to your offer, after they have shown interest to start Making Money Online and you’ll get the UNIQUE clicks that you paid for.

If both page are closely related (lots of topical overlap), I would merge the unique content from the lower ranking article into the top ranking one, then 301 redirect the lower performing article into the top ranking one. This will make the canonical version more relevant, and give it an immediate authority boost. I would also fetch it right away, do some link building, and possibly a little paid promotion to seed some engagement. Update the time stamp.


For a long time, digital marketers summed up the properties of direct and organic traffic pretty similarly and simply. To most, organic traffic consists of visits from search engines, while direct traffic is made up of visits from people entering your company URL into their browser. This explanation, however, is too simplified and leaves most digital marketers short-handed when it comes to completely understanding and gaining insights from web traffic, especially organic and direct sources.
I have always believed in good quality content, well structured and written in a way that isn’t just about promotional talk. Thanks for sharing this information with us, it’s always helpful to have everything written in a concise manner so we can remind ourselves now and again of what it takes to increase organic traffic. As an SEO consultant myself I come across websites all the time that are messy and still using tactics that have long been out of date. Having a successful website is all about quality content and links. I like it that you stated what the problem was and then how you fixed it for the client. Great article.

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"Fixed Internet traffic" refers perhaps to traffic from residential and commercial subscribers to ISPs, cable companies, and other service providers. "Mobile Internet traffic" refers perhaps to backhaul traffic from cellphone towers and providers. The overall "Internet traffic" figures, which can be 30% higher than the sum of the other two, perhaps factors in traffic in the core of the national backbone, whereas the other figures seem to be derived principally from the network periphery.
The Google, Yahoo!, and Bing search engines insert advertising on their search results pages. The ads are designed to look similar to the search results, though different enough for readers to distinguish between ads and actual results. This is done with various differences in background, text, link colors, and/or placement on the page. However, the appearance of ads on all major search engines is so similar to genuine search results that a majority of search engine users cannot effectively distinguish between the two.[1]
As with many head-to-heads, the choice here is largely determined by circumstance. That said, I do think that banner ads carry the day for most advertisers. The one requirement: you need to have a vision for your banner. Businesses that deal in visually striking products or have a clear path towards creating something naturally eye-catching should find this relatively simple. Other groups will need to innovate and in some cases, turn to text advertising.
Google doesn't always include a whole paragraph of text in the Featured Snippet. If you add "Step 1," "Step 2," "Step 3," etc. to the start of each HTML heading within your content (for example, within your H2 tags), Google will sometimes just list out your headings within the Featured Snippet. I've started to see this happen more and more in keywords beginning with "how to".
Though in-text advertising has gained some popularity, there is also some debate about the proper usage of such ads. Ads most frequently appear as hyperlinked keywords within the body of online posts, with a double underline to indicate that they are advertisements. Readers scrolling through posts can move their cursor over the text to view the advertisements, which pop up as clickable windows within the page’s frame.
All should be stamped with your logo, prominently feature business contact information and be promoted on aggregators like YouTube, Vimeo and Metacafe. It's also vital that users be allowed to pass along links and embed them on their own websites, as well as access and download audio recordings through popular online distribution services such as iTunes and Podcast.com.

It’s content like this that forms the foundation of effective content marketing: a crucial component in modern day integrated marketing campaigns that cohesively drive marketing results. It’s so vital, in fact, that some 22% of those surveyed at Smart Insights said that content marketing would be the digital marketing activity with the greatest commercial impact in 2016.


Not all web traffic is welcomed. Some companies offer advertising schemes that, in return for increased web traffic (visitors), pay for screen space on the site. There is also "fake traffic", which is bot traffic generated by a third party. This type of traffic can damage a website's reputation, its visibility on Google, and overall domain authority.[citation needed]
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