This topic seems actually quite controversial. Google answered the question by what could be taken as a denial. But their answer was kind of open to interpretations. And on the other hand, there are studies (one of them from Moz) that showed linking out has an impact. So, how can you be so assertive? Is it something that comes out from your own experiments?


Although it may have changed slightly since BrightEdge published its report last year, the data still seem to hold true. Organic is simply better for delivering relevant traffic. The only channel that performs better in some capacities is paid search ads, but that is only for conversions, not overall traffic delivery (Paid Search only accounted for 10 percent of overall total traffic).

Nice post. I was wondering if all this content of your strategy was been writien in blog of the site, or if you added to content in some other specific parts of the sites. I don't believe 100% in the strategy of reomoving links. If Google just penalize you taking into account your inbound likes, It would be so easy to attack your competitors just by buying dirty link packages targeting to their sites.
Unfortunately, this particular client was fairly new, so as a result, their Moz campaign data wasn’t around during the high organic traffic times in 2015. However, if it was, a good place to start would be looking at the search visibility metric (as long as the primary keywords have stayed the same). If this metric has changed drastically over the years, it’s a good indicator that your organic rankings have slipped quite a bit.
In a very crowded, noisy space – entrepreneurs and small business owners with a ton of “experts and influencers.” How do I get “above the noise?” I have built up a great brand and, I think, some great content based on a boatload of practical, real-life experience. I also have some products and services that I’m trying to sell, but I remain, “all dressed up, with no place to go.” Thoughts?
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Text ads have been getting longer and bigger. What are now standard text ads were originally called expanded text ads (ETAs). ETAs, rolled out fully in July 2016, brought the headline count to two with 30 characters each instead of 25 and lengthened the description line. As it relies more heavily on machine learning to optimize campaigns, Google has been encouraging advertisers to add three to five ads to their ad groups for more than a year now. Responsive search ads are aimed at lightening the workload for advertisers and giving Google’s systems more control and flexibility to optimize ad combinations in real time. They also require that advertisers put more trust in the algorithms to get it right. Often easier said than done.
We all know the basics of good marketing copy: identify the problem, offer a solution, keep it brief, and the like. But for text ads -- ads that show above and below Google search results -- those basics aren’t enough. There’s a limit to how much you can tell in a 30-character headline -- and almost endless possibilities to tailor ads to custom audiences.
incredible post and just what i needed! i’m actually kinda new to blogging (my first year coming around) and so far my expertise has been in copy writing/seo copy writing. however link building has become tedious for me. your talk about influencing influencers makes perfect sense, but i find it difficult for my niche. my blog site is made as “gift ideas” and holiday shoppers complete with social networks. i get shares and such from my target audience, but i find that my “influencers” (i.e etsy, red box, vat19, etc.) don’t allow dofollow links and usually can’t find suitable sources. I guess my trouble is just prospecting in general.
We are using automated methods and search engine marketing methods to provide you with visits to your links. Our algorithm is using public search services, we are not affiliated with the search engine companies in any way. RealVisits.org will not accept websites that contain or promote Illegal, adult or offensive content. We reserve the right to reject any website that we feel does not meet our standards. There is no risk of getting your Page banned or penalized by Google and it is 100% AdSense safe. We are selling our services only for business marketing purposes. By purchasing and using our services, you agree to our Terms and Conditions.

Ask the owner how their list was built. Of course, they may not tell you the truth, but at least you’ve asked. And hopefully you’ll get a realistic answer back, like “I build this list by buying Facebook ads and sending them to a squeeze page”. If that’s the answer you get, consider asking to see the squeeze page. Try to hit the sweet spot between asking enough questions to be confident, and asking so many questions that it becomes obvious you think they’re a scammer.
Great article as always. My wife is about to start a business about teaching (mainly) Mums how to film and edit little movies of their loved ones for posterity (www.lovethelittlethings.com launching soon). We have always struggled with thinking of and targeting relevant keywords because keywords like ‘videography’ and ‘family movies’ don’t really some up what she is about. Your article ties in with other learnings we have come across where we obviously need to reach out to right people and get them to share to get her product out there because purely focusing on keywords I don’t think will get us anywhere.

The first step to digging into organic traffic is to analyze what content on your website is performing best in this area. For obvious reasons, the homepage is almost certainly the landing page for most organic traffic, but the other top pages are often revealing. To view this data, we’re going to head over to the Behaviour section in the Analytics sidebar, then choose Site Content and finally Landing Pages.

Even the best ad will fall flat if you forget to check for errors and typos. The best way to review is to set your ad copy aside for a few hours after you’ve finished writing, and then proofread it again. Check structure first, then word choice, then spelling, and finally punctuation, or what have you. Reading your ad backward is another way to catch typos. Some PPC marketers like to create their own proofreading checklist and use it each time they build a new campaign.
Traffic classification describes the methods of classifying traffic by observing features passively in the traffic, and in line to particular classification goals. There might be some that only have a vulgar classification goal. For example, whether it is bulk transfer, peer to peer file sharing or transaction-orientated. Some others will set a finer-grained classification goal, for instance the exact number of application represented by the traffic. Traffic features included port number, application payload, temporal, packet size and the characteristic of the traffic. There are a vast range of methods to allocate Internet traffic including exact traffic, for instance port (computer networking) number, payload, heuristic or statistical machine learning.[8]

Hey Brian I must say it’s a awesome content you are sharing .my question to you is how did you transform from a nutrition expert to a Seo master I mean both subjects are poles apart so how did you learn SEO can you share your story because I find my self in similar situation I am an engineer by profession and I am starting a ecommerce business niche is Apparel no experience of watspever in Blog writing and SEO if you can throw some resources where I can improve my skills that would be a huge help

Well as noted in the post it is not just above the links that was only one key part of a wider strategy. This website in question has deep levels of content. So it is not just about a blog section, they have numerous high quality content sections we have developed over time. It would not be advisable ever to attack competitors sites with low quality links.
I’m a bit confused with the Solo Ads method. Do you only have to give them your affiliate link? Is it necessary providing the ad seller a text or an already created email? I’m saying this because some seller seems to make the ad copy text for you. In Udimi you can even send only the URL link without including text. I’m not sure how this works. Thank you.
It gives you more opportunities to test. If ‘always be testing’ is your motto, (which it should be), you can add all of Google’s text ad variations (Standard text ads, Expanded Text Ads, Expanded Text Ads improvement, RSA) to the same ad group and test them against each other. Go ahead - change the ad creative settings to ‘optimize for clicks/conversions’ and start testing! On that note, Google has informed us they plan to make ETA improvements compatible with ‘Drafts & Experiments by the end of August.

The Cisco data can be seven times higher than the Minnesota Internet Traffic Studies (MINTS) data not only because the Cisco figures are estimates for the global—not just the domestic US—Internet, but also because Cisco counts "general IP traffic (thus including closed networks that are not truly part of the Internet, but use IP, the Internet Protocol, such as the IPTV services of various telecom firms)".[28] The MINTS estimate of US national backbone traffic for 2004, which may be interpolated as 200 petabytes/month, is a plausible three-fold multiple of the traffic of the US's largest backbone carrier, Level(3) Inc., which claims an average traffic level of 60 petabytes/month.[29]
I have been trying to produce more content because I believed the lack of traffic was to the small amount of content, but after reading your blog post, i’m beginning to doubt wether or not this is quality content. I will definitely do more research on influencers on my niche, now I have to figure out how to get their attention with my kind of content.

Solo ads are an effective manner of email advertising. They’re delivered to a specific audience of double opt-in subscribers who have given their express permission to be emailed offers that they’re interested in. These emails include one stand-alone advertisement which results in a higher chance of them being read and clicked on to visit the advertised web site.


That is why you need to carefully check the reputation of the vendor(s) and constantly track each campaign. ClickMeter provides you with relevant tools to manage and track solo ads campaigns: real-time and reliable tracking, advanced redirection options (including affiliate link cloaking), destination URL monitoring and click-fraud detection. More info here: https://clickmeter.xyz/track-solo-ads
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Amber Kemmis is the VP of Client Services at SmartBug Media. Having a psychology background in the marketing world has its perks, especially with inbound marketing. My past studies in human behavior and psychology have led me to strongly believe that traditional ad marketing only turns prospects away, and advertising spend never puts the right message in front of the right person at the right time. Thus, resulting in wasted marketing efforts and investment. I'm determined to help each and every one of our clients attract and retain new customers in a delightful and helpful way that leads to sustainable revenue growth. Read more articles by Amber Kemmis.
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