Today we have a huge range of vehicles at our disposal – cars, buses, boats, motorbikes, airplanes, and hovercraft's to name a few. Due to our reliance on vehicular transport, and the sheer amount of vehicles on our roads, traffic is a constant issue! Many big cities struggle with congestion and experience huge traffic jams that can cause hours of delays.


Kristine Schachinger has 17 years digital experience including a focus on website design and implementation, accessibility standards and all aspects of website visibility involving SEO, social media and strategic planning. She additionally specializes in site health auditing, site forensics, technical SEO and site recovery planning especially when involving Google algorithms such as Penguin and Panda. Her seventeen years in design and development and eight years in online marketing give her a depth and breadth of understanding that comes from a broad exposure to not only digital marketing, but the complete product lifecycle along with the underlying technology and processes. She is a well known speaker, author and can be found on LinkedIn, Google+ and Twitter.
Beyond organic and direct traffic, you must understand the difference between all of your traffic sources and how traffic is classified. Most web analytics platforms, like Google Analytics, utilize an algorithm and flow chart based on the referring website or parameters set within the URL that determine the source of traffic. Here is a breakdown of all sources:
Being a good internet Samaritan is great and all, but how does this help you build links? Let me explain: the kind of broken links you’re looking for are found on sites relevant to your business, industry, or niche. By finding these sites and informing them of these broken links, you strike up a conversation with the site owner and give yourself the opportunity to suggest a link to your epic piece of content be added to their site.
With over 9 years experience mastering traffic and conversion, we understand that when you buy traffic you are interested in one outcome and one outcome only — results. That’s why we built the systems we use for ourselves, and are now able to share it with you. Once you see the traffic opting-in to your capture pages, opening and clicking your links AND making purchases — you will see first hand that this traffic is not only legit but the absolute best traffic for the value out there. Period.
Direct traffic is defined as visits with no referring website. When a visitor follows a link from one website to another, the site of origin is considered the referrer. These sites can be search engines, social media, blogs, or other websites that have links to other websites. Direct traffic categorizes visits that do not come from a referring URL.
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The term was first used by Internet theorist John Kilroy in a 2004 article on paid search marketing.[citation needed] Because the distinction is important (and because the word "organic" has many metaphorical uses) the term is now in widespread use within the search engine optimization and web marketing industry. As of July 2009, "organic search" is now common currency outside the specialist web marketing industry, even used frequently by Google (throughout the Google Analytics site, for instance).
Thanks for a this timely article. If I understand it correctly, are you saying that we would better be off looking at market data in our niche and make an article of that for influencers to share rather than actionable tips that the target clients would be interested in? Shouldn’t there be a double strategy – articles for the influencers to share and articles for the users to enjoy?
Original Articles -- Time investment aside, online articles cost little, can be easy to generate, and provide a way to brand company representatives as experts. Your articles could offer instructional learning, new methods for tackling problems or insight into best practices or industry leaders' views. Here are just a few article formats to consider:
To create a better experience for audiences and advertisers, ads that run on Facebook, Instagram and Audience Network are subject to a review process that looks at the amount of image text used in your ad. Based on this review, ads with higher amounts of image text may not be shown. Keep in mind that some ad images may qualify for an exception. For example, book covers, album covers and product images usually qualify for an exception.
However I feel that batching all the things influencers share , filter whats relevant from whats not… and ultimately niche it down to identify which exact type of content is hot in order to build our own is a bit fuzzy. Influencers share SO MUCH content on a daily basis – how do you exactly identify the topic base you’ll use build great content that is guaranteed to be shared?
Solo ads sell clicks. That is you are told that our list will click on your link 100, 200 etx. the more the clicks the higher the price you will pay. If you are promoting something desirable in the market, the moment a person clicks on your link some may decide to buy but at any rate if you have a capture page you get to acquire a lead or at least their email address.
To truly understand the results of your Solo Ad Campaign performance, it is good practice to have a tracking program. You can get detailed statistics on your traffic clicks, optin performance, track sales, engagement and life time value of a subscriber. Companies to choose from, but are not limited to include ClickMagick, Voluum, Clickmeter, LinkTrackr and many more. 
Search engine optimization (SEO), is the ongoing practice of optimizing a website to help improve its rankings in the search engines. Several internal and external factors are involved which can help improve a site's listing within the search engines. The higher a site ranks within the search engines for a particular keyword, the more traffic they will receive.
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