Hey Brian I must say it’s a awesome content you are sharing .my question to you is how did you transform from a nutrition expert to a Seo master I mean both subjects are poles apart so how did you learn SEO can you share your story because I find my self in similar situation I am an engineer by profession and I am starting a ecommerce business niche is Apparel no experience of watspever in Blog writing and SEO if you can throw some resources where I can improve my skills that would be a huge help
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The problem with this tactic though is that you’re just using more words to say effectively the same thing. Guitar Center adding a second headline saying “The Destination for Music Gear” doesn’t make this a more compelling ad and doesn’t enhance the offer at all. Although we’ve seen most advertisers see at least a 28% CTR gain from expanded text ads, we’ve actually seen many advertisers who just add a second headline to their existing ads see their CTRs decrease.
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